Credit Crunch – The Piggy Bank


With the credit crunch impacting on many people’s lives, the search for an answer to the disappearing cash is a nightmare many are learning to put up with in broad day light. Disastrous to near disastrous effects to the normal concourse of our lives has had many of us worry about things we would not have given a thought about earlier. Like how long will I have to wait to get my new kitchen fitted?, how could I possibly face Summer holidays without my fresh baguette and croissants in France? how could I possibly think I will not have to queue up to catch my Easyjet’s flight to Mallorca? how could I think of not replacing my car by a new one? how could I start giving a glance to Lidl now after reducing my runs to M&S? With so many superficial yet important apects of our life being disrupted, the credit cunch affecting the global economy is washing ashore with a tsunami effect. Even keeping our cash in banks is no longer a safety deposit option. It will not be the Dalton brothers who I could accuse for robbery for my disappearing cash but many other brothers I could not possibly name.


Thinking of it I was wondering whether we should go back to the days of piggy banks. I can still recall my first one. It was a plastic one with a smiling girlie piggy face painted on the shiny pink head. It smelled of plastic with a hint of almond essence. I loved it. I started keeping my savings in it, and my first investment was for Mother’s Day. I had seen this set of smoked arcoroc plates that I wanted to buy my mother a pair. So that, I could impress her. I could tell her that the plates are unbreakable. And she will not have to worry when they are in my hands. The day came and I bought her the plates. My first thrill. First savings.

In Asia, the piggy bank is still very much in use. They now come in various sizes, colours and materials. The ceramic counterparts remain my favourite. But what is the origin of the piggy bank ?

While the exact origin is a little uncertain, historians speculate that the concept of a piggy bank started in England during the Middle Ages, probably in the mid-1500s.

At this point in history, metal was still seldom used and very expensive. So expensive, in fact, that common people did not own any metal cooking pots or utensils. Instead, dishes, jars and cookware were made from an affordable and easily available orange clay that was called “pygg.”

Families often kept any spare household coins in one of their clay pygg jars, and these containers became commonly known in England as a pygg jar and later a pygg bank.

Several centuries later — probably around the eighteenth century — the name had evolved into piggy bank. Around this same time, a handful of potters began making clay banks in the shape and likeness of the animal namesake, and the first piggy banks were born.

Children and adults were captivated by these new piggy banks and the trend quickly spread throughout England. These early models were usually ceramic and had no hole in the bottom. Sadly, in order to retrieve the money, the pig had to be broken open! As the years went by, someone thought to add a method of emptying the container so the piggy was spared for another round of saving.

The piggy bank eventually became popular throughout England as a whimsical “money-saving” device for young children. The piggy bank isn’t associated with any holiday and it has no religious ties and it is found in many cultures from North and South America to Europe, Asia and parts of Africa.

Children in China have been given lucky piggy banks for centuries as parents encourage their youngsters to save.


The Credit Crunch has brought this little object back to our lives. Be it in a metaphoric way of just plain physically, as a bright plump and joyful box on the corner shelf. To collect our little change of coins.

With most people worried about how much a new baby will cost one company has launched a piggy bank that will allow your savings to be a bit better organised.

Rather than simply ask you to throw all your money in one pot, The Money Savvy Pig piggy bank has four chambers, for each of the four money management choices it says a child should be taught from the time they are small.

They are Save, Spend, Donate and Invest.

Of course you’ll still be able to crack the bank open with a large hammer, but hopefully it will teach them something about the importance of allocating their pocket money.


The time delay factor before your piggy bank becomes ‘full’. The rate at which you can fill up the piggy bank will depend on how much and how fast you can put money into the said piggy bank. This means it will take longer for you to grow your wealth.

The good news and amazing thing is that with the Internet, you can fast forward and overcome the time factor when it comes to growing your wealth.

The Internet makes it easy for anyone who wishes to opearate an online business. There are many proven online business models such as affiliate marketing and Google adsense. There are real life stories of entrepreneurs, publishers and business owners who are making a full-time income from Google adsense and affiliate marketing.

The online piggy bank model that I am referring to is actually a hybrid of affiliate marketing and Google Adsense, which combines the best of both worlds.

With Google Adsense, you will get paid for every advertisement that the user clicks. For the affiliate programs, you will get paid if the person whom you refer makes a purchase. The amount of commission will depend on the vendor itself.

Imagine if you can set up multiples of such sites. Each of these site in essence is your very own piggy bank, helping you to make money on complete autopilot and to grow your wealth faster.

As mentioned, the Internet is an amazing and fantastic tool, one of the best inventions of mankind.

The good news is you can easily create your own online piggy banks using the following steps:

a) Choose a niche topic which is of interest to people, normally things or hobbies that people do in the real world like fishing, photography, wedding etc.

b) Create a series of articles on the topic you’ve chosen

c) Sign up with Google adsense and merchants that offer affiliate programs like Clickbank, Amazon etc

d) Insert your Google adsense id and your affiliate id into the articles you’ve written

e) Register a domain name and upload the articles

f) Drive some traffic to these sites through blogs, forums and so on.

All it takes on your part is just the time to locate a topic and source or write the articles, then upload it. Fortunately for you there is a also a way to automate the tasks of researching the topic and writing the articles.

One happy piggy bank ! …. One happy me.


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